- guerilla gardening is just like buying a new car!

Or so Honda would have you believe.  Their newest Lexus campaign hitchhikes upon positive environmental developments in the world and links them to the latest Lexus hybrids.
An ad for the campaign — built around the slogan ‘Good things are happening today’ — in this month’s Wired features four newspaper clippings.  Two herald advances in environmental [...]

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- some green truths on (and in) Parade

Every week some 32 million copies of Parade Magazine — the popular (and populist) insert to many US Sunday newspapers — get printed. So it’s hardly a paragon of environmental sustainability. As wikipedia notes, one of its signature features is also “a significant amount of advertising for consumer products.”
So we say ‘God Bless’ [...]

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- can you be a green consumer?

Green shopping is quite the fashion these days. No newspaper ‘home’ section goes a week, it seems, without an article on ‘green living.’ Magazine publishers are launching ever more eco-consumer titles, nourished by advertising budgets devoted to ever-growing lines of ‘eco-friendly’ products.
Much less often, though — in fact almost never — does [...]

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